Whistl Press Kit: Media Resources

Journalists, bloggers, creators: Whistl press kit has everything you need. Logos, screenshots, company info, founder bios. Download and use freely.

Company Overview

Whistl is a behavioral finance OS that transforms impulse spending into invested wealth. Founded in 2024, Whistl serves 10,000+ users across Australia.

Mission: Treat impulses as data, not defects. Every urge is a signal. Every bypass is a training example. Every save is compound interest.

Headquarters: Sydney, Australia

Founded: 2024

Users: 10,000+

Average savings: $4,820/user/year

Founder Bio

Ned Boorer, Founder & CEO

Former gambling addiction survivor. Built Whistl after traditional recovery apps failed. Passionate about behavioral finance, AI ethics, and dignity-first recovery.

Available for interviews: press@whistl.app

Key Statistics

• 195+ AI coaching tools
• 27 weighted risk signals
• 25+ proactive triggers
• 3 on-device neural networks
• 78% user retention at 6 months
• $4,820 average annual savings per user

Product Screenshots

High-resolution screenshots available:

• Home screen with Health Score
• VPN blocking interface
• AI coaching conversation
• Partner accountability dashboard
• Investment portfolio view

Download: press@whistl.app

Logos

Whistl logos available in:

• PNG (transparent background)
• SVG (vector)
• Light and dark variants
• Icon-only and full logo

Download: press@whistl.app

Press Releases

• Whistl Launches Voice Companion (Feb 2026)
• Whistl Reaches 10,000 Users (Jan 2026)
• Whistl Integrates Oura Ring (Dec 2025)
• Whistl Launches Premium Tier (Nov 2025)

Media Coverage

• "Whistl: The AI That Stops Impulse Spending" - TechCrunch
• "Behavioral Finance Goes Mainstream" - Forbes
• "Gambling Recovery Gets AI Upgrade" - Guardian Australia

Contact for Press

Email: press@whistl.app

Response time: 24-48 hours

Interview requests: Available for podcast, print, video

Usage Guidelines

• Logos: Use as provided, don't modify
• Screenshots: Credit Whistl
• Statistics: Cite Whistl as source
• Trademarks: Whistl® is registered trademark

Conclusion

Whistl press kit makes coverage easy. Everything you need, ready to use. Questions? press@whistl.app.

Related: Meet the Team | About Whistl